
Would you trust AI to set your hotel prices?
Artificial intelligence is trending. PMSs, Revenue Management Systems, and Business Intelligence tools for hotels are already integrating it. They automate,
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Artificial intelligence is trending. PMSs, Revenue Management Systems, and Business Intelligence tools for hotels are already integrating it. They automate,
For years, the number of stars has been the main reference for understanding the position of a hotel in the
Hotel pricing: letting a machine decide… or using tech to back your decisions? When it comes to hotel pricing, there’s
The perception of the value for money in the reservations of a hotel is crucial in the decision to buy a potential guest. When a traveler chooses a hotel, the perception of the value of the reservation plays a crucial role in his purchase decision. A competitive price is a perceived value but many times, it is not enough. An experience aligned with the value that the customer expects to receive can really make a difference.