(GoPPar). Gross operating profit divided by the number of available rooms.
👉 It goes beyond RevPAR because it includes operating costs.
📊 What is GOPPAR?
GOPPAR stands for Gross Operating Profit Per Available Room. This key metric in the hotel industry shows the net operating profit generated by each available room, taking into account both revenue and operating costs.
🧮 GOPPAR Formula
GOP (Gross Operating Profit) / Available Rooms
Where:
GOP = Total hotel revenue (rooms, food & beverage, other services) – Operating costs (staff, supplies, maintenance, etc.)
Available rooms = Total room inventory over the evaluated period (includes unsold nights).
✅ Why GOPPAR Matters
- It provides a complete view of actual profitability by including operating costs—unlike RevPAR, which only measures revenue per room.
- It allows you to evaluate operational efficiency and compare performance between hotels or regions, regardless of size.
- It supports strategic decision-making: helps identify areas for improvement, optimise pricing, and control costs.
📘 GOPPAR Example
A hotel with 100 rooms:
- Total revenue: €100,000
- Operating costs: €40,000
- GOP = €60,000
- Available rooms in the month: 100 × 30 = 3,000
→ GOPPAR = €60,000 / 3,000 = €20 per available room
In short, GOPPAR is the metric that best reflects the real profitability of each room in your hotel. It tells you how much net profit each available room generates—including all operational costs.
