👉 The guest does not arrive and does not cancel.
📘 What is a No Show?
A guest who fails to arrive without cancelling the booking.
✅ Why is it important?
It results in lost revenue and unsold inventory.
💡 Example
A guaranteed booking that never arrives.
🔄 Disambiguation
A No Show is related to the wash factor, but they are not the same:
- A No Show is a specific booking where the guest fails to arrive.
- The Wash Factor is an estimated percentage of bookings that will not materialise (cancellations, no-shows, early departures).
In summary:
- No Show = individual booking that doesn’t happen.
- Wash Factor = statistical metric used for inventory and overbooking planning.
