New Conditions and Actions in Automatic Pricing Rules
We’ve upgraded the pricing algorithm engine in our RMS to make it even more powerful and precise. You’ll now have greater control over the details, with finer adjustments and more flexibility. The system’s logic has been optimised to adapt prices with even greater accuracy to each situation.
You define the framework and desired actions — the system takes care of the rest, mathematically applying your mindset or pricing philosophy. Every decision made by our intelligent Automated Pricing algorithms now carries more weight, meaning, and reliability thanks to expanded and improved rule configurations.
Imagine being able to automatically adjust your rates if you haven’t received any bookings over the past X days.
Or the opposite: if your pickup is strong and rooms are selling fast, the system could increase your base pricing strategy by X% — no manual input, no need to analyse the data yourself.
Ever wished you could set dynamic prices that automatically align with your budget targets?
How would your pricing strategy change if you could automatically update your rates based on whether last year’s ADR was higher or lower — ensuring you’re always working to optimise revenue?
Well, now you can.
The new version of our Automated Pricing rule configurator includes two major improvements:
🔧 New Rule Modifiers Based on Key Business Intelligence Metrics
You can now create rules based on vital KPIs like ADR, RevPAR, Revenue, and more — and compare them across different benchmarks like Last Year, Budget or Forecast.
You can also apply filters — for instance, by distribution channel — to fine-tune your pricing policies with maximum detail.
Example:
If your current Forecast is 10% below budget for this month, and that drop is concentrated in OTAs, you can set a rule to reduce rates by 7% — only for those specific channels and room types.
🎯 New Price Setting Actions Based on BI Metrics
You can now trigger price changes based on key Business Intelligence indicators like ADR, Forecast or Budget — with the added option to filter by channel or customer type.
Example:
If your ADR over the past 7 days is lower than the same period last year, the system can automatically reduce your base rate by 5%.
Or if your pickup in the last 3 days crosses a set threshold, the system can trigger a price increase for direct bookings only.
Believe in hotel pricing algorithms? It’s pure maths!
Book a DEMO with our sales team, explore the full capabilities of our Automated Pricing module, get your questions answered, and enjoy a free temporary trial to see Dataria Revenue Technology in action.
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